Nautica: Mercedes-Benz Fashion Week, fall/winter 2012

February 24, 2012

Nautica, a highly successful global lifestyle brand, presented its fall/winter 2012 menswear collection to a group of select media and VIP guests on Feb.10 as part of the Mercedes-Benz Fashion Week in New York.

The show took place in a casual atmosphere at the elegant Empire Hotel, where models lined up on a sleek podium that was set up against the windows. Guests were served wine and champagne, as they took pictures of the models, discussed the clothing and mingled.

One of the Nautica looks for fall/winter 2012.

For this collection, creative director Chris Cox focused on put-together looks that had a perfectly effortless feel. This season, he accentuates Nautica’s signature touch with brighter colours, cleaner lines and, best of all, expertly mixed and matched textures.

Nautica’s outerwear collection was nothing short of ski-chic in its bright slope-contrasting yellows, blues and oranges, while the more preppy looks donned various shades and combinations of white and cream, as well as navy and grey.

Blazers and knit sweaters remained a strong staple, along with Nautica’s classic plaid and layered looks. Corduroy, wool, flannel, nylon and cotton were the main fabrics of choice, but it was their combination that took each look to a more complete and polished level.

The fall/winter 2012 Nautica man can be summarized as a stylish, masculine, trendy figure. His dressing sense is impeccable and he is set out to make a fashion statement.

For FAJO Magazine‘s social media coverage of this show and many others from the Mercedes-Benz Fashion Week, click here.

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By Nadia MK
Photography by /courtesy of Nautica

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