Williamsburg

March 14, 2013

By Nicole McLaren

Often referred to as the “new Lower East Side”, Williamsburg, Brooklyn, has become the most talked about destination for unique shopping and unconventional nightlife. Vintage boutiques and street peddlers have popped up along Bedford Avenue, making the thoroughfare a primary destination for the venturesome Manhattan crowd, and a permanent addition to any traveller’s guidebook.

FAJO spotted a few of the neighborhood’s trendsetters.


Sasha, writer

Coat–Vintage
Layered sweater–SENA NYC
Dress–Lloyd Williams
Scarf–Vintage Comme des Garçons
Boots–Jeffrey Campbell

Describe your style in one word: “Eclectic.”

What is your favourite area to shop in NYC: Greenpoint

Favourite stores: Fox & Fawn

Where are you from: Williamsburg


Lara, student

Coat–Boutique
Jeans–Topshop
Shirt and earrings–Primark
Boots–Bershka

Describe your style in one word: “Fresh.”

What is your favourite area to shop: SoHo/Nolita

Favourite stores: Urban Outfitters

Where are you from: Italy


Frances, student


Coat–Acne
Sweater–Zara
Leggings–Topshop
Bag–Céline
Sunglasses–Miu Miu
Boots–UGG

Describe your style in one word: “Hip.”

What is your favourite area to shop in NYC: SoHo

Favourite stores: Zara

Where are you from: Italy


Olga, advertising professional

Coat–Vintage
Vest–Boutique in San Francisco
Dress–H&M
Boots–Madewell

Describe your style in one word: “Bohemian.”

What is your favourite area to shop in NYC: Williamsburg

Favourite stores: In God We Trust

Where are you from: Williamsburg


Kaitlyn, writer for a style blog

Coat–Steven Alan
Sweater–Topshop
Dress–Vintage

Describe your style in one word: “Varies.”

What is your favourite area to shop in NYC: Williamsburg

Favourite stores: Fox & Fawn

Where are you from: Williamsburg


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